Objects have qualities which make them desirable to others. Can you think of some objects (a car, a phone, a dress…) and say what qualities make one object more desirable than another? Imagine you were trying to sell an object: what qualities would you emphasise?

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Source: Textbook

Objects become desirable because of their unique qualities. For example, a car with advanced safety features, good mileage, and a stylish look is more desirable than one with only basic functions. A phone with a long battery life, high-quality camera, and fast performance attracts more buyers. If I were trying to sell a smartphone, I would highlight its features like high-speed processor, excellent camera quality, sleek design, and user-friendly interface. I would also mention its durability, warranty, and affordability. These qualities appeal to people because they provide comfort, convenience, and value for money. People desire objects that make life easier and also reflect their personality or status.

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